Choose The Layer That Protects The Biggest Leak.
Every plan starts with a custom-trained assistant. The difference is how much of the revenue path Extra Hour manages around it: the DM, the follow-up layer, or the full backend.
DM To Booked
Protect the warmest social leads.
Booking Follow-Up
Protect more places leads enter.
CRM Autopilot
Protect the full revenue path.
Three Ways To Stop Losing The Next Step.
Pick the layer closest to the leak. The same trained assistant can expand as the backend needs more ownership.
DM To Booked
Best when Instagram and Facebook DMs are where people ask about openings, price, availability, or the next step.
Leads ask in DMs while the owner is busy and the booking moment passes.
Replies go out faster, quiet leads get nudged, and qualified leads move toward the calendar.
- ✓ Instagram and Facebook DM response
- ✓ Comment keyword triggers for posts
- ✓ Context-aware stale-lead follow-up
- ✓ Custom business knowledge base
- ✓ Booking to the existing calendar
- ✓ Lead details and human handoff
Booking Follow-Up
Best when leads come from DMs plus website forms, Facebook lead ads, landing pages, website chat, and SMS after registration.
Forms, ad leads, reminders, and review requests are scattered across tools and memory.
New inquiries get captured, tagged, followed up, reminded, and moved into review or reactivation paths.
- ✓ Everything in DM To Booked
- ✓ Website chat, forms, and lead ad follow-up
- ✓ Dedicated business text line after registration
- ✓ CRM contact records and lead statuses
- ✓ Appointment reminders
- ✓ Review request workflow
CRM Autopilot
Best when the owner wants the backend handled: booking, payments, invoices, reviews, reactivation, reporting, and monthly tuning.
The business has leads, customers, appointments, invoices, and past contacts, but no operating layer keeping them moving.
The system helps leads become booked, paid, reviewed, reactivated customers with clearer reporting and monthly optimization.
- ✓ Everything in Booking Follow-Up
- ✓ Full CRM, pipeline, and calendar buildout
- ✓ Payment links, deposits, invoices, and estimates
- ✓ Automated follow-up marketing
- ✓ Reactivation campaigns
- ✓ Reporting and monthly optimization
SMS requires business verification and can take up to 10 days depending on registration details.
The price changes with ownership, not intelligence.
The assistant should be smart at every level. The higher plans add more connected tools, more follow-up surface area, and more of the backend managed for the owner.
Custom AI build
The assistant is built around the business: services, pricing ranges, offers, booking rules, FAQs, handoffs, and preferred way of speaking.
Connected tools
Depending on the plan, we connect DMs, comment keywords, calendars, forms, lead ads, website chat, SMS, CRM records, payments, invoices, or campaigns.
Follow-up ownership
The value is not only the first answer. It is what happens after: quiet leads, reminders, reviews, unbooked inquiries, unpaid balances, and reactivation.
Managed optimization
The higher tiers include more backend ownership, reporting, tuning, and workflow improvement instead of handing the owner another tool to babysit.
Choose By Pain, Not By Feature List.
“I miss DMs while I am working.”
Start with DM To Booked.
This is the fastest win when social messages are the first place people ask to book.
“Leads come from everywhere now.”
Start with Booking Follow-Up.
This is the right fit when forms, ads, chat, reminders, reviews, and SMS need a consistent path.
“I need the whole backend handled.”
Start with CRM Autopilot.
This is the highest-value layer when booking, payments, invoices, reactivation, and reporting need to work together.
The tiers should feel easy to explain.
Why is the first plan still valuable?
DM To Booked is not a cheap chatbot. It is a custom-trained social DM assistant with booking logic, stale-lead follow-up, comment keyword triggers, calendar routing, lead capture, and human handoff.
Why does Booking Follow-Up cost more?
It adds more places for leads to enter and more backend work: website forms, landing pages, Facebook lead ads, website chat, SMS registration, CRM contact records, reminders, reviews, and unbooked lead follow-up.
Why does CRM Autopilot reach the highest tier?
CRM Autopilot is closer to a managed operating layer. It can include the CRM buildout, calendars, payments, invoices, estimates, reactivation campaigns, reporting, monthly optimization, and custom workflows.
What Changes As You Move Up.
Not Sure Which Layer Fits?
Start with where the business is leaking the most: missed DMs, scattered follow-up, or the full backend.
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